Always-on, on-brand property socials.
Published automatically.
Consistent property socials, without the constant effort
Most agents know they should be posting more consistently. Most don't have time. PropCast fixes that automatically, so your social presence keeps running even when the branch is flat out.
In a market where the average agent is competing with more listings than at any point in the last eight years, local visibility matters more than ever.
PropCast is built specifically for estate and letting agents in the UK.
Powered by AutoPublish from CCT.
Currently live with estate and letting agencies across the UK.
How It Works
From property activity to published posts, automatically.
Events Detected
PropCast detects meaningful changes such as new listings, price movements, sold subject to contract updates, and reviews. You choose which events count as a trigger. PropCast reads directly from your live property data. No CRM integration is needed. Events are detected automatically.
Content Created
Templates generate on-brand visuals and copy in your colours, with your logo. You see a preview before anything is published. Rules control channels, frequency, and what gets posted, so nothing goes out that you haven't approved.
Published Everywhere
Posts go live across your chosen platforms automatically, formatted correctly for each one. One trigger. Multiple channels. No extra work.
Automation Flow
You set the rules once. PropCast handles the rest.
You stay in control
PropCast publishes within rules you set. You control which channels receive which types of post, how frequently PropCast posts, and what each post looks like before it goes live. There are no surprise posts and no risk of your feed being flooded. Once the rules are set, PropCast works within them automatically.
Features
Built around how agencies actually work
Broad channel coverage without extra workload. Publish across your selected platforms with each post optimised for the target platform’s format.
Templates keep look and tone consistent. Extensive template library for consistent images and videos across every property and channel. Configured to your brand’s colours and logos.
PropCast doesn't integrate with your CRM. It works alongside your existing systems. No IT, no migration, no setup headaches.
Track impressions, see the impact on individual properties and watch your brand and followers grow.
Set rules once and let PropCast handle the rest. Frequency caps prevent over-posting. Exclusions by property type or price band. Branch-level governance for multi-office groups.
Frequency caps and exclusions keep output disciplined. Rules and templates protect standards and prevent spammy behaviour.
Channels
One click. Broad channel coverage.
Publish across major social platforms from a single dashboard. Each post automatically formatted to match the platform's requirements.
The demo confirms exactly which channels are included for your set-up.
What You Get
Stay visible. Stay on-brand.
Without the effort.
A steady stream of property posts powered by real agency activity keeps you visible locally without constant effort. Your social presence runs automatically.
Less admin. More airtime. Time saved on writing, designing, and scheduling posts. PropCast handles the constant effort so you can focus on winning instructions and progressing deals.
Consistent on-brand output across all channels. Brand confidence protected across people and branches. Rules and templates ensure your standards are maintained automatically.
Pricing
Simple, predictable pricing per office
Optional add-ons for boosted posts and advertising campaigns available. No hidden extras.
Members of the ICG Collective get an additional 20% off. ICG is a curated network for UK estate and letting agents.
Onboarding
Subscribe. Onboard. Activate.
Set the rhythm once, align templates to your brand, connect channels, then PropCast runs reliably in the background.
Week One
Channels connected, templates approved, and first posts can go live.
Month One
Consistent posting rhythm established with rules and frequency agreed.
Ongoing
PropCast runs in the background with minimal team effort required.
Month One Delivery
Book a Demo
What to expect in the demo
A walkthrough of how the automations work
Live examples of posts generated from your own agency's activity
Tour around the platform
Demo video coming soon
Leave with a clear go-live plan, including rules, templates, and posting cadence.
Proof
Built on real agency experience
Built and tested with independent and regional estate and letting agencies across the UK before launch.
Powered by CCT, a property marketing technology business with over a decade of experience across estate agency markets in Europe, Australia, and beyond.
Client testimonials coming soon.
Get Started
Book a demo
Book a demo and see exactly what PropCast would post for your agency. We'll walk you through the automations, show you examples from your own listings, and give you a clear go-live plan. Most demos take around 20 minutes.
Ready to put your marketing
on autopilot?
Consistent property socials, without the constant effort. Stay on air without staying late. Set the rhythm once. Stay visible on repeat.
Your property socials run themselves, while you run the business.
PropCast is now open for new clients. Places in each onboarding cohort are limited while we make sure every agency gets the set-up it deserves.